I'm Flora M Brown ( read my bio if you don't know me), and for more than seventeen years I've run a successful gift basket business, presented dozens of gift basket classes, led a gift basket professional network, and helped many others with starting a gift basket business.
If you're a gift basket designer who wants to add pizzazz and increased profits to your gift basket business, I want to share with you techniques, tips and strategies to help you attract more customers, offer a superior service, and have fun in your gift basket business.
Just a few scenarios to demonstrate the possibilities:
You are just starting a gift basket business. By learning valuable tips and strategies from the beginning, you start off running your gift basket business successfully.
You have been running a gift basket business . You have a few customers but are frustrated by not being to generate the profits you want and a loyal customer base. Putting some key tools and strategies in place can help you attract perfect prospects for your services. You will learn to promote your business using the most efficient ways to market your business as well as manage your inventory, price for profit, run your office smoothly and choose the best payment and delivery options.
You have discovered that gift basket classes and conferences have dwindled. You may have enjoyed attending gift basket classes, seminars at major gift shows or attending gift basket conventions to add to your knowledge and skills. With fewer options available you may also have decided that it’s cost prohibitive to invest the registration, airfare, hotel, rental car and other expenses that make attending these shows.
You want to extend your gift basket business from part-time to full-time. Maybe you recently retired or were laid off and now have time to expand your business into the profitable endeavor you know it can be. You don't have to be an expert in every aspect of running a successful business. Through this home study course you can learn from professionals in the gift retail and gift basket business who survived several economic downturns and are ready to share their success stories with you.
You have a hobby or specialized interest. Turn your passion for creating gift baskets into a gift basket home business—part of full-time—that will become an income source by learning from experts and enthusiasts how they have done the same.
If any of these scenarios describe your situation, the home study course I have created is perfect for you.
Introducing the first home study course in the gift basket industry.
My 7-week Gift Basket Business Home Study Course offers a unique combination of instruction, feedback and resources that help you grow your own successful gift basket business.
Each weekly module presents a teleseminar that was recorded live as well as additional readings, audio tips, an interview with an industry professional, design tips and resources. This course makes it easy and convenient to gain the knowledge and resources you need all from the comfort of your home.
Email from a coaching client
You know those list of questions that you have piling up? Need fresh advertising ideas or want to know what to say to get customers interested?
What would you give to be able to check off your whole list of "Find Out How to..." and where do you find all that information?
Easy. Just ask Flora Brown.
I found the information that I received to be of excellent value. In particular she had helpful suggestions and links for further information on the variety of topics that I had questions about regarding networking, photo shooting, marketing etc...
As I continue to grow my business and have further questions or problems, I know who I can turn to knowing that I will get useful advice.
Janice Currey
Tasteful Gifts
Learn everything you need to make your gift basket business profitable.
Since successful gift basket business involves numerous logistical, marketing, business and design challenges --the Gift Basket Business Home Study Course offers a concentrated combination of live teleseminars, lessons, interviews with industry experts, audio tips and much more of what you need to know to succeed.
Here's what you will cover in the course:
Week 1 Module
Business models: Strategies and Options
More than five ways you can make money from your business, gift baskets and gift basket products so you can decide which model or models make the most sense for you (gift basket dropshipping, consignment, convention gift bags, )
Best strategies for using free gift baskets to promote a service, seminar or cause
How much can you charge? The most lucrative business models - and what you need to make them work
Want steady, long-term profits from gift baskets? Two routes to that.
Week 2
Nuts and bolts: All the do's, don'ts and don't-think-about-its
Initial gift basket supplies, gift basket products, inventory, and equipment
Claim and organize space
Permits, licenses, insurance
Startup costs and sources, how to start a gift basket business
Business plan
Payment systems—getting paid
Identify your niche market
Ongoing learning, how to gift basket
Week 3
Marketing and promotion: Best ways to attract customers
1. Attract your niche market customers
Stand out from competition
How to attract affluent market
How to find niche market
Planning essential for starting gift basket business
2. How to market
Promotion materials—brochures/postcards
Photographing your designs
Reaching your market via letters, newsletters, social media
Press releases
3. Corporate presentations
Planning
What designs and gift basket products to take
What to wear
What to say
4. Networking on and offline
Social media
Traditional networking
Using Meetup.com
Week 4
Gift basket design, delivery and pricing
1. Design basics
Choosing themes
Choosing containers
Selecting gift basket products and gift basket supplies
The role of ribbon and enhancements
2. Advanced design techniques
How to secure breakables in basket
What gift basket products to avoid mixing
Designing with delivery and shipping in mind
3. Delivery basics
Local hand deliveries
Packing to minimize problems
Major carriers—differences
Destinations, costs, time zones
Week 5
Finding Products/Vendors
Attending gift shows and conventions
Getting acquainted with manufacturers, vendors and distributors
Working with vendors—minimum orders
Locating online sources
Locating local sources
Week 6
Web design and presence
Creating a web presence
What you need to know about websites
Setting up a successful website
How best to tie your website into your marketing plan
Week 7 Business Operation with an Exit Plan
Managing your money
Recordkeeping
How partnering with others saves money, time and energy
Outsourcing, delegating and hiring
When is it time to reorganize or sell your gift basket business?
Comment from subscriber about the website course
Thank you so much for offering this course. . . I found it to be very informative and a great help. I had a basic web site already designed but by using the information in your course, I think that I made some major improvements to it.
I used to design web sites many years ago when I worked for a computer company, but this was my first web site for myself (You get real fussy when it's your own). I would without a doubt recommend this course to anyone in the gift basket business. Thank you again.
Lisa O'Neil
LeeAnn's Gift Baskets
In addition to the seven LIVE instructional teleseminars recorded live (Estimated value: $900), you receive:
Unlimited email support to answer your questions and point you to resources. (Value: Priceless)
Insights: Five prerecorded interviews with gift basket veterans and an elevator pitch coach. Learn from their logistical experience and business strategies! (Value: $600)
Comment from subscriber of an ecourse
“I found that each lesson was very informative. The lessons seem as if they were written just for me. Each lesson was down to earth in its language and explanations.
Thank you. ~Sara
Skills: Content divided in weekly modules, video and audio tips posted on the course website. (Value: $1,050)
Examples: Sample documents of promotional web/email/postcard copy, sample press release, sample business plan and more. (Value: $250)
Resources: A outline of the sessions on the website as well as the names and contact information of vendors, programs, web services, packaging supplies and everything else you might need to get your gift basket business up and running. (Value: $100)
Extra help: And anything that is not covered in the course, you may ask about using your unlimited email support.
While the total value you receive is more than $3,500, you pay just $497 for the entire course.
Comment from subscriber of an e-course
I really enjoyed the lessons learned and it couldn't have come at a better time. I'm VERY new to the business and am attending my very first craft fair this weekend as a way to "get out there", and I needed a few low cost ideas (yet still beautiful!) so this was perfect timing for me! Thanks for the ideas and keep 'em (e-classes) coming!
Trena Jones, Gifts By Daydreams
How is this program unique?
In addition to this being the first gift basket business home study course, numerous components make this program stand out from other seminars and training programs.
A multitude of business options: Most gift basket business seminars assume you share the business goals and resources of the person sharing their experience. When this isn't true, much of the advice becomes useless. Instead of sharing just one person's experience, however successful, the Gift Basket Business Home Study Course gives you many viable business options to learn from.
A multitude of tools: Likewise, instead of providing ideas and tools from one person sharing what worked for them, you get tools and samples from a variety of gift basket business professionals. In short, the Gift Basket Business Home Study Course is a comprehensive how to gift basket learning experience, including not only instruction but also the practical tools, encouragement, personal help and support that help you create success on your own.
Get started on your gift basket business success now!
Click here to buy the entire 7-week home study course and get immediate access now! Your course is entirely digital. No waiting for materials to be shipped.
$497
Legal Disclaimer: Every effort has been made to accurately represent our program and its potential. The testimonials and examples used may refer to other programs by our company as well as this one. Results are exceptional and don't apply to the average attendee/purchaser and are not intended to represent or guarantee that anyone will have the same experiences or achieve the same or similar results. Each individual's success depends on his or her background, dedication, desire, motivation and willingness to apply the techniques and utilize the resources. Digital purchases are nonrefundable. As with any business endeavor, there is an inherent risk of loss of capital and there is no guarantee that you will earn any money.
